Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. People discover, learn about, follow, and shop from brands on social media, so if you’re not on platforms like Facebook, Instagram, and LinkedIn, you’re missing out! Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales.

In this complete guide to social media marketing, you’re going to learn:

• What social media marketing is, with benefits, stats, and tips.
• How to build a social media marketing strategy and a plan to carry it out.
• The seven best social media marketing platforms and how to use them